HOW TO START AGRICULTURE BUSINESS WITHOUT MONEY ( PART 5) MARKETING

 You shall not be stagnant and confused because of the anointing of God's favour upon you.

Good -Life Devotional: 

HOW TO START AGRICULTURE BUSINESS WITHOUT MONEY ( PART 5) MARKETING 

By Rev Michael Benson Ajayi 

2 Kings 4:7 "Then she came and told the man of God. And he said, Go, sell the oil, and pay thy debt, and live thou and thy children of the rest." 

The bible teaches us the principle of living a debt free life. God gives us goods and services to sell . Many persons do not know how to sell their produce . Here is how you can sell your products and remain in business. 

  Apply for free seedlings or grants from local NGOs, agric extension officers, or government initiatives.

HOW TO MARKET IT 

Marketing your urban farm produce effectively can turn your small garden into a money-making venture—even without a shop or farm land. Here's a practical guide to market your farm produce in Nigeria, step-by-step, using mostly free tools and strategies:

 STEP-BY-STEP GUIDE TO MARKET URBAN FARM PRODUCE

1. IDENTIFY YOUR TARGET MARKET

Know who needs your produce. Examples:

Busy professionals (need home delivery)

Restaurants, buka, and caterers

Health-conscious buyers (microgreens, herbs)

Local women and market sellers

2. USE WHATSAPP FOR DIRECT SALES

Create a WhatsApp Business account (free).

Set up a catalog: Add items like "Fresh Ugu – N300 per bunch", "Organic Tomatoes – N500 per paint".

Add status updates showing harvests, packaging, and delivery.

Ask friends and church members to share your number in their groups.

3. SELL ON LOCAL ONLINE PLATFORMS

List your produce for free on

Jiji.ng

Facebook Marketplace

Nairaland (business section)

Use clear pictures and simple pricing.

4. LEVERAGE INSTAGRAM & FACEBOOK

Open a page (e.g., Lagos Fresh Farm)

Post high-quality photos of your produce and planting process.

Use local hashtags like #LagosFood, #FarmFresh, #BuyNaija, #PortHarcourtFarmers

Offer pre-orders or weekly delivery deals.

5. PARTNER WITH VENDORS

Supply to buka owners, small food vendors, or smoothie sellers.

Offer them good prices and reliability—they may become repeat buyers.

Offer free samples to introduce your quality.

6. DOOR-TO-DOOR/STREET SALES

Use wheelbarrows or baskets for street hawking near estates or offices.

Wear clean branded clothes or aprons to appear professional.

7. OFFER SUBSCRIPTION PACKAGES

Weekly delivery plan: ₦2,000 for a bag of assorted vegetables.

Create loyalty through convenience and consistency.

8. USE YOUR CHURCH, MOSQUE, OR NEIGHBORHOOD

Announce after services or in fellowships.

Ask your pastor/imam for a chance to promote it.

Give early buyers a free bunch or discount.

9. PRINT SIMPLE FLYERS

Use ₦2,000–₦3,000 to print 100 flyers.

Drop at supermarkets, salons, school gates, and estates.

10. BE CONSISTENT AND CLEAN

Use clean packaging (nylon, baskets, paper bags).

Brand your name (e.g., Blessing’s Fresh Garden).

Deliver as promised—word of mouth is powerful!

 BONUS TIPS:

Join agric WhatsApp or Facebook groups for exposure and bulk buyers.

Create a farm vlog or TikTok page showing how you grow—people love seeing local success stories.

In our daily prayers we should seek a healthy appetite for God's word and boldness and wisdom to sell our ideas and products.

PRAYER : Heavenly Father forgive me of my sins against you I believe Jesus Christ died and was raised again for my salvation I receive him as lord and saviour and receive the Holy Spirit and power to overcome stagnation.

+2348035536911, +2348098536911 email michaelbensonajayi@gmail.com